General Manager

The Four Points Express by Sheraton London Euston located in the heart of Euston, will be the first of its kind in the UK, providing unparalleled convenience for both business and leisure travellers. Whether for work or leisure, our guests are busy and on the move. They need a comfortable and affordable place to rest and recharge. At Four Points Express by Sheraton, we treat the basics with the importance they deserve, delivering a friendly, efficient, and reliable experience so our guests can relax about their stay. We make it effortless.

We believe that an efficient, clean, and affordable space is vital to making every trip a success. With the prime location, modern accommodation, and exceptional service, the Four Points Express by Sheraton London Euston follows brand values of convenience, honesty, assurance, and peace of mind for all our patrons.

We're confident that you and our guests will share memorable moments and assure you of an unforgettable journey with us.

Job Description

Functions as the primary strategic business leader of the property with responsibility for all aspects of the operation, including guest and employee satisfaction, human resources, financial performance, sales and revenue generation and delivering a return on investment to both Marriott International and property ownership.

Verifies implementation of service strategy and initiatives with the objective of meeting or exceeding guest expectations, increased profit and market share. Holds property leadership team accountable for strategy execution, and guides their individual professional development.

The position verifies that sales engines are leveraged and initiates independent and proactive sales activities, when appropriate, to generate demand. Verifies that the objectives and goals of Marriott and property owners work together to achieve brand positioning and success. Builds owner loyalty through proactive communication, setting and managing expectations and delivering solid business results.

The position is actively involved in the local community and builds strong relationships with local officials, businesses, and customers.

What We Offer

We strive to create an amazing workplace where our staff feel happy, motivated and a part of the family. We want to provide a friendly and supportive environment that encourages growth and development. By working with people from all over the world, you can expand your personal and professional horizons and create unforgettable experiences for our guests. If you're interested in advancing your career, we offer various growth opportunities within the company. Additionally, we have other benefits on offer which we can discuss with you.

• All Marriott Employee Benefits
• Apprenticeship programmes available
• Learning and Development Opportunities are available through our Leadership Development Programmes
• 20% discount for food and beverage including in-room dining at participating hotels worldwide. Food and beverage discounts may not be available at some hotels or on certain holidays
• Uniform provided
• 24/7 Employee Assistance Programme for you and your family
• Giving you access to counselling services, physical wellbeing & financial aid
• 33 holiday days
• Company Pension salary sacrifice scheme 
• Up to 10% annual bonus

About Us

The Four Points Express by Sheraton is the first of its kind in the UK and is the newest addition to the Splendid Hospitality Group portfolio. The hotel is Located in the heart of Euston, London, our goal is to provide guests with an unforgettable experience. We are currently seeking talented individuals to join our team and help us achieve this vision.

Role in our Family

As a General Manager, key to your role:

Business Strategy Development
Stays current with industry trends and monitors strengths and weakness of competition; explores new business opportunities; develops business plans designed to maximise property customer satisfaction, profitability, and market share; ensures property business plans are aligned with the hotel’s business strategies; translates Marriott global strategic plan into one that can be executed on property.

Business Strategy Execution
Executes business plans designed to maximise property customer satisfaction, profitability, and market share; ensures that property business plans and employees are aligned with business strategies; holds property leadership team accountable for successful delivery of business plans; experiments with new ideas and takes calculated risks to improve guest satisfaction and profitability; evaluates the success of property business strategies to inform future business plan enhancements; continually ensures business plans and actions have a positive impact on property performance.

Sales and Marketing
Works closely with Regional Sales team to develop revenue generating strategies for property; identifies new business leads, develops tailored sales approach, and actively pursues leads with Regional Sales team; validates that sales and marketing strategy is aligned with brand strategy and is effectively executed against established goals; verifies that property leadership team understand and leverage Marriott demand engines to full potential; augments guest preference for property through booking ease and quality interactions with sales force.

Talent Management and Organisational Capability
Creates a cohesive and high-performance property leadership team that continuously strives for positive results and improvement; coaches by providing specific feedback and holds them accountable for performance; creates learning and development opportunities for employees; creates and effectively executes development plans for both direct reports based on their individual strengths, development needs, and career aspirations; ensures all managers are doing the same for their direct reports; identifies resource needs to strengthen property team; creates succession plans for future job openings; actively supports the staffing process; ensures effective work processes, systems and teamwork are in place to maximise individual and overall property performance.
Business Analytics
Reviews business related data such as market share, financial performance, inventory, employee engagement, and customer satisfaction; analyses business information to proactively address changing market conditions, ensure property operates within budgetary guidelines, and achieves profit margin goals; uses business information to identify indicators of product and service successes and opportunities for improvement; integrates business information into business plans.

Employee Relations
Builds rapport with Hotel Operational and Regional team by fostering an environment of open communication and spending time with the team on the frontlines; manages review processes of the Operational Team with a view to develop and manage talent within the team. Works with the People Business Partner to maximise employee engagement and address employee relation matters that arise.

Revenue Management
Works with Regional Revenue Business Partner to develop effective pricing strategies, balancing seasonality, economy, customer segments, property objectives and customer satisfaction; established revenue strategy that supports the hotel’s positioning in local market; ensures demand forecasting and sound revenue practices are in place to maximize yield; identifies ways to grow occupancy, RevPAR, and market share by researching and staying aware of competitor strategies; controls labor and capital expenses.

Regional Team Relations
Builds strong rapport with property Regional Team through proactive and on-going communication; Regional Team informed of brand initiatives and guest experiences; provides an analysis of property performance, incorporating guest, financial and employee business data; manages an effective balance between the Company interests and Marriott brand interests and develops solutions that create value for both; develops and effectively promotes ideas for improving property service and profitability.

Customer and Public Relations Management
Interacts with guests and other customers on a frequent basis to obtain feedback about their experiences on property; utilises guest/customer feedback to recognise outstanding employee service performance and improve service delivery; emphasises and holds leadership team accountable for addressing service failures or potential service failures, and for developing innovative ways to exceed guest expectations; establishes presence in the market by actively promoting an exemplary property/brand image, involving oneself in the local community, and by developing strategic alliances with local officials, businesses, and customers; anticipates needs of large groups or high profile guests in order to deliver flawless service; verifies that products, services, and events attain the appropriate publicity.

Company/Brand Policy, Procedures, and Standards Compliance
Verifies property compliance with legal, safety, operations, and Marriott brand product and service standards; conducts detailed walk-throughs to ensure building, public areas, kitchen, and grounds are well-maintained, safe, and meet or exceed guest expectations; validates that employees are appropriately trained and performing to standard.

What Happens Next

Does this Role suit your skillset? Apply now, this takes a second, you’ll need to provide some contact details along with a CV. Next, we’ll review your details, and if successful we’ll invite you to meet one of the team to learn more about you, and your experience and let us tell you more about the Splendid Hospitality Group. The Splendid Hospitality Group is an equal opportunities employer and a disability confident committed employer, committed to hiring a diverse workforce and sustaining an inclusive culture.