Vacancy

We are seeking a dynamic and results-driven marketeer to join our team. The ideal candidate will be responsible for working closely with our online casino partner, creating multi-channel promotional briefs, driving new depositors from our land-based casinos, and building strong relationships with General Managers and Club Directors. This role requires a strategic thinker with excellent communication skills, an ability to get things done and a passion for driving business growth.

Location: Home Based, with frequent national travel, living between Manchester & London

Key Responsibilities:

1. Promotional Campaigns:

• Develop and execute promotional briefs aimed at driving new depositors to our online casino.
• Collaborate with the marketing team to create compelling and effective promotional materials.

2. Relationship Building:

• Establish and maintain strong relationships with General Managers and Club Directors to promote the online business.
• Work closely with these stakeholders and our online partner to drive new depositors and enhance the performance of existing players.

3. Onboarding Process:

• Collaborate with General Managers, Club Directors, and the online welcome team to create an efficient and seamless onboarding process for new customers.
• Ensure new customers have a positive experience from their first interaction with our online platform.

4. Brand Advocacy:

• Act as the voice of the casino website across the business, driving awareness and attracting new depositors.
• Represent the online casino in various internal and external forums to promote its benefits and features.

5. Reporting and Analysis:

• Monitor and report on the effectiveness of promotional campaigns and other marketing activities.
• Provide regular updates and insights to senior management on key performance indicators (KPIs) and overall marketing performance.

Requirements:
• Bachelor’s degree in Marketing, Business, or a related field is preferred but not mandatory.
• Proven experience in marketing, ideally within the casino or online gaming industry.
• Strong interpersonal and communication skills.
• Ability to work collaboratively with cross-functional teams.
• Excellent organizational and project management skills.
• Creative thinker with a strategic mindset and ability to get things done.

WHAT WE OFFER

As well as an excellent salary, we are dedicated to providing our colleagues with a vast range of benefits including:

Company funded benefits

• Private GP helpline.
• Discount portal for popular retailers, restaurants, leisure and more.
• Pension scheme.
• Life assurance.
• Employee assistance programme " A confidential helpline providing 24/7 advice and counselling whatever the issue.
• 20% discounted gym membership.
• Mental health support.
• Family-friendly and wellbeing policies.

Flexible benefits* " designed for employees to choose the best package for their personal needs.

• Health Cash Plan (level 1 is company funded).
• Critical illness cover.
• Dental insurance.
• Travel insurance.
• Health Screening.

Rewards, recognition, development, and events

• Career development opportunities.
• Genting Academy " online learning portal.
• Long service awards.
• Staff social fund.
• Annual company Christmas present.
• A range of social engagement activities such as a company-wide pub quiz, Croupier of the Year Awards, and a 5-a-side football tournament.

*Subject to eligibility.

OUR BUSINESS

Genting Casinos is one of the UK’s most popular leisure businesses and is proud to deliver outstanding service to our customers in our casinos nationwide. As part of the Genting Group, which employs 62,000 people worldwide, we are passionate about our values and providing our colleagues and customers with a fantastic experience.

As an inclusive and diverse employer, we celebrate individuality and value the contribution that each person brings to our workplace. We continue to gain an understanding of the needs and requirements of our customers, colleagues and prospects and actively embrace and accommodate these. If you require any support in relation to your interview, such as guidance, advice or any adjustments, please contact us.